Nike…….and REAL sacrifice….from one who knows too well…

The wife of the legendary military sniper, Chris Kyle, reacted today to Nike’s poor decision to use second-rate social justice warrior former quarterback Colin Kaepernick as the face for their most iconic and widely used ad slogan, “Just Do It.”    Good for Taya Kyle:

“Nike, I love your gear, but you exhaust my spirit on this one. Your new ad with Colin Kapernick, I get the message, but that sacrificing everything thing…. It just doesn’t play out here. Sacrificing what exactly? A career? I’ve done that both times I chose to stay home and be with my kids instead of continuing my business climb… and it wasn’t sacrificing everything. It was sacrificing one career and some money and it was because of what I believe in and more importantly, who I believe in.

At best, that is all Colin sacrificed… some money and it’s debatable if he really lost his career over it. Maybe he sacrificed the respect of some people while he gained the respect of others. Or maybe he used one career to springboard himself into a different career when the first was waning. I don’t know. What I do know is, he gained popularity and magazine covers he likely wouldn’t have gotten without getting on his knees or as you say, “believing in something.” I’m also thinking the irony is that while I am not privy to the numbers, it’s likely he gained a lucrative Nike contract. So yeah… that whole “sacrificing everything” is insulting to those who really have sacrificed everything.

You want to talk about someone in the NFL sacrificing everything? Pat Tillman. NFL STARTING, not benched, player who left to join the Army and died for it. THAT is sacrificing everything for something you believe in.

How about other warriors? Warriors who will not be on magazine covers, who will not get lucrative contracts and millions of followers from their actions and who have truly sacrificed everything. They did it because they believed in something. Take it from me, when I say they sacrificed everything, they also sacrificed the lives of their loved ones who will never be the same. THAT is sacrificing everything for something they believe in.

Did you get us talking? Yeah, you did. But, your brand recognition was strong enough. Did you teach the next generation of consumers about true grit? Not that I can see.

Taking a stand, or rather a knee, against the flag which has covered the caskets of so many who actually did sacrifice everything for something they believe in, that we all believe in? Well, the irony of your almost leaves me speechless. Were you trying to be insulting?

Maybe you are banking on the fact we won’t take the time to see your lack of judgement in using words that just don’t fit. Maybe you are also banking on us not seeing Nike as kneeling before the flag. Or maybe you want us to see you exactly that way. I don’t know. All I know is, I was actually in the market for some new kicks and at least for now, I’ve never been more grateful for Under Armour.”

God bless her courage, God bless her and her children who have to live without the amazing Chris Kyle.


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4 Responses to Nike…….and REAL sacrifice….from one who knows too well…

  1. bocopro says:

    Kaepernick became obscenely wealthy for playing a little kids’ game populated by school dropouts, wife abusers, and assorted felons; his net worth is still over $20 million, and who knows what he’s getting from Nike for their ill-advised decision to go all PC and make him their boo-hoo boy for “sacrificing” himself on the altar of racial wokeness.

    Truth is . . . he was basically a flash-in-the-pan QB who had one banner year, then started getting sacked because of his only moderate skill set and throwing interceptions out of desperation to get his yards-gained stats up. He sacrificed NOTHING except his credibility; he simply used up his day in the sun and wants to remain in the spotlight.

    Defenses review films, over and over and over, and they pick up on tells, quirks, habits, routines, limitations – and they got CK’s number. He thought he was another Ken Stabler or Fran Tarkenton who could outrun LBs and outthink DBs. But like a boxer who can’t adapt, the opposition learned how to read him better than he could read them.

    Bottom line – he hit San FranFreakShow with everything he had and didn’t make a dent except for one near-miss in SB XLVII. After that it was pretty much steady downhill, and he became more of a problem on the bench than a leader on the field.

    He remains a multi-millionaire with a cadre of loyal fans who ignorantly believe he got a raw deal from the 49ers and the rest of the NFL. But oppressed? Yeah, right!

    Tell ya what, gang . . . one of his strongest supporters is Almondinnerjacket, who calls him “one of the best QBs in the league.” That alone, aside from the fact that a 3-hour NFL game has roughly 12 minutes of actual play time interrupted by huddles, time-outs, discussions, and commercials, is enough for me to say CK’s full of it.


  2. -FJ says:

    Please. Colin Kapernick is a Muslim wannabe doing all he can for his girlfriend’s jihad against the Great Satan.


  3. Kid says:

    Good letter from Mrs Kyle.


  4. Mal says:

    I only hope a lot of people read this, esp. Nike buyers and those who believe what Kaepernick did was okay. If her statements doesn’t influence them, nothing will.


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